With the development of the social era, customization of cultural shirts has always been very popular! For example, Tencent has insisted on customizing cultural shirts every year for ten years. So why are more and more companies starting or insisting on customizing cultural shirts?
Benefit 1: Strengthen the spiritual outlook of employees within the company’s internal culture through cultural shirts, so as to show the cultural connotation of the company
Benefits Two: Cultural shirts can increase the cohesion of employees and better improve team building
Benefits three: Cultural shirts, as a mobile banner, are used in promoting products, promoting the company, and building brands. Effective in this aspect
So what’s the point of customizing cultural shirts? How to improve the cost-effectiveness of cultural shirts? Let’s find out…
01 Style selection
Style selection is the first step in customizing cultural shirts. Clothes of different types and fabrics have different prices. Generally speaking, the price of T-shirts and POLO shirts is lower than that of sweatshirts, jackets, etc.
Corporate cultural shirts should not be disposable items. Only when they are durable and employees like to wear them can the wear rate and cost-effectiveness be improved. Therefore, the quality of the cultural shirts must be guaranteed first.
Especially the choice of fabrics will directly affect the price and wearing comfort of cultural shirts. Enterprises can choose cultural shirt fabrics based on the wearing occasions and wearing frequency of cultural shirts.
02 Pattern Design
According to the original intention of the company to customize cultural shirts, generally the patterns of corporate cultural shirts are the company’s LOGO or cultural concepts, or are newly launched The most relevant information about the product is to make some beautifying designs such as patterns and text layout.
The core of the design of the pattern is to highlight the brand and concept of the company. Of course, it must not be designed too low, otherwise it will have the opposite effect.
03 Printing Selection
The cost of customizing cultural shirts includes the price of the clothes + the price of the printing. The price will be different depending on the type, area, and quantity of the printing. When customizing cultural shirts, you should choose the appropriate technology based on the number and content of the patterns. We have more than 20 complete printing processes in the industry to choose from. Common processes include digital direct printing, screen printing, hot stamping, luminous printing, foam printing, flocking printing, heat transfer printing, etc. We can provide fabric pieces Take a look.
Generally speaking, printing with fewer colors and smaller areas can reduce costs appropriately. If the color of the pattern you want to print is simple, you can choose the silk screen printing process. Silk screen printing is a process commonly used in customizing cultural shirts and the price is more affordable.
If you want to print in rich colors, you can choose the direct injection process. The direct injection process does not require opening the plate and is suitable for patterns with rich colors or gradient colors. For more printing processes, please contact us Our custom consultants understand.
So what level and standard should corporate culture shirts achieve?
1. Good-looking: layout + pattern
2. Recognizable content: recognizable corporate culture logo, with a sense of design
3. Quality Sense: Make the most high-quality designs and choices within the budget
4. Make people love to wear them: Only by promoting cultural shirts as trendy clothing can it play the role of brand communication.
Meeting the above standards, whether it is employee experience satisfaction or publicity effect, there will be no worries!
