Innovative industry standards from time to time
Xu Jian, Secretary General of the National Clothing Standardization Technical Committee
In order to comply with our country With the development of the business attire industry, the National Clothing Standardization Technical Committee has done a lot of market research and believes that: with the development of business attire today, it is necessary to establish a standard system for business attire and formulate and revise standards related to business attire.
In the process of formulating and revising standards, the Standardization Committee will actively adopt international standards and foreign traditional standards, and take into account my country’s national conditions and the practical situation of professional clothing enterprises, and selectively integrate some technical requirements (such as environmental protection, Safety, functionality, etc.) are compiled from professional attire standards, thereby improving the overall level of my country’s professional attire standards.
Based on my country’s national conditions and the actual situation of professional attire enterprises, some traditional foreign technical requirements have been selectively integrated into our standards to facilitate technical exchanges between my country’s professional attire industry and international counterparts, and to promote the development of my country’s professional attire industry. The management and development of professional clothing standardization work can not only reflect the independence of my country’s clothing standards, promote the healthy development of my country’s national clothing brands, but also fully absorb foreign traditional experience and technology, promote the upgrading of my country’s clothing production technology, and improve clothing. The quality of the product.
Fully compare domestic and foreign standard level systems, revise my country’s professional clothing standards, improve the adoption rate and technical level of my country’s clothing standards, promote international cooperation and trade, make consumers confident in product quality, and will be more concerned about standards my country’s professional attire sales market plays an active role in promoting the quality of my country’s professional attire.
Conservative manufacturing methods
Wen Lisheng, Deputy Director of the Expert Committee of China Garment Association
Professional attire is social cooperation The iconic product is constantly changing and developing with the changes in ancient times of human society, slave society, feudal society, modern society and ancient society. Business attire is the carrier of clothing science and technology civilization and an inevitable result of the development of science and technology, economy and civilization. At the same time, professional attire is also the product of social groups and classes in accordance with laws, regulations and systems, and has functions such as iconic, comfortable, functional, and international.
China currently has an industrial army of 650 million, 150 million mobile jobs, and an output value of 60 million in growth. Business attire is a complete clothing system with huge market potential. To satisfy the market, traditional manufacturing and management methods are needed.
Large-scale customization production method: The large-scale customization production method of business attire can achieve diversification and customization through flexibility and rapid response. It can develop, produce, sell, and deliver affordable products with sufficient diversification and Customized products and services make it possible for almost everyone to buy the products they want. The large-scale customized production model is formed on the basis of networking, automation, and informatization. It is an urgent and global requirement for professional attire customization and a necessary requirement for a complete professional attire system.
Network dynamic alliance manufacturing method: Network dynamic alliance manufacturing is a way for enterprises to ensure the market advantages of all parties by combining with traditional network communication technology, and to seek new scales, standards, technologies or positioning to deal with independent competitors or It is a means of pushing business into new areas and a form of cooperation between enterprises to form mutual cooperation and resource integration. Alliance members can be cross-industry enterprises in the same industry or each component of an industrial chain. Alliances are static and can be temporary, non-permanent, or temporary. Each enterprise has an equal position and operates independently.
Cloud manufacturing method: Clothing product life cycle manufacturing is divided into three stages, namely: pre-production stage (such as demonstration, design, processing, sales, etc.), manufacturing stage (such as use, maintenance, repair and operation management services, etc.) and post-manufacturing stages (such as dismantling, scrapping, recycling and regeneration, etc.). From “manufacturing products” to “manufacturing services”, business attire companies must learn service-oriented MRO management to realize the company’s “cloud manufacturing”. MRO is the abbreviation of maintenance repair and operation in English, which means maintenance, repair and operation management. It is a new networked manufacturing method that is service-oriented, high-efficiency, low-energy consumption and knowledge-based.
Large-scale customized consumption methods, network dynamic alliance manufacturing methods and cloud manufacturing methods are the directions that China’s professional attire should strive for in the “Twelfth Five-Year Plan” and “Thirteenth Five-Year Plan”.
The arrival of the brand era
Yuan Wenkun, Executive Vice President of Yelia Group
Looking at it from the perspective of the world economy China, looking at the market from a development perspective, China’s professional attire will enter a strong period of immature development in the next ten years.
For many years, enterprises that have been focusing on the production of professional attire have accumulated strong customer resources and consumption resources, and have a wide sales channel and brand reputation. They will become the industry leader in the field of professional attire. The powerful faction. Chinese business attire not only has room for development in terms of objective needs, but also has its rapid development in terms of objective application. The brand era of business attire has arrived.
Tomorrow’s market is the market of brands. The same raw materials, brand clothing completed with excellent quality and perfect service have a huge market price difference. Manufacturing branded professional attire is an effective way for companies to maximize costs. The first is media promotion, the second is improving the level of technology and equipment, the third is strict internal quality management, and the fourth is perfect after-sales service.
After years of practice, the consumption and sales of business attire are very different from the sales of branded clothing in shopping malls. Under the premise of ensuring product quality and craftsmanship, in addition to fashion and popularity, shopping malls only sell clothing that is suitable for a certain group of people, and customers can just try it on. The production and sale of business attire must take more into account the appropriate clothing for the elderly, middle-aged and young people of all ages. It must be based on customer requirements, combining professional characteristics, team culture, age structure, body shape characteristics, dressing habits, etc., from the clothing style We consider color, fabric, style, shape, matching and other aspects to provide design solutions and create a new industry image that is rich in connotation and hierarchy for customers.
Therefore, the sale of business attire is a more complex and in-depth sales method.
First of all, in addition to the unified national standards for professional attire such as public prosecutors and the judiciary, the design, layout, and production of other professional attire must first have a deep understanding of the characteristics of the industry. For example, in the financial industry, employees spend a lot of time working at their desks, so clothing is required to be well-fitting and have appropriate looseness at the back to facilitate work.
Secondly, we conduct in-depth research on the humanistic characteristics, clothing habits and climate characteristics of each region. When designing, add a certain amount of margin and use functional fabrics to make the clothes more comfortable and fit. Only by fully considering each customer’s clothing characteristics in design and ensuring everyone’s clothing fits in production can we ensure customer stability and brand visibility.
Obviously, in the professional customization process, it is necessary to complete a large number of orders and reflect collective customization, which is the main problem that current professional clothing companies have to solve.
For example, Jelia, based on the Japanese custom of single-volume tailoring, has a set of strict, standardized and rational production procedures from measuring, exporting, cutting, sewing, ironing and packaging. It has introduced a full set of international traditional production equipment such as American CAD and CAM single-cutting systems, Swedish hanging production lines, Italian automatic steaming and ironing lines, etc., to realize computerization of design and cutting, high-speed standardization of sewing, and steaming of flat ironing.
At the same time, the company conducts targeted training for body measurement personnel every year to ensure that the fit rate of men’s clothing reaches more than 98% and the fit rate of women’s clothing reaches more than 97%. According to different industry characteristics and body shape characteristics of clothing staff, we formulate corresponding fit rates to limit the size of staff.
Of course, the industry faces the problem of hostile competition, the problem of developing fabrics more suitable for professional clothing, and the need to establish a professional clothing service system that is suitable for China’s national conditions and suitable for China’s industrial target groups.
On this basis, we also need to manufacture Chinese professional wear products, form a leading product with products as the backbone, and form an industrial chain cooperation system that connects upstream and downstream, and connects left and right.
Therefore, in the next ten years, we must vigorously establish a value system for professional attire, establish the values of the professional attire industry, increase the social contribution rate of professional attire, firmly focus on the industry values of “scientific development, efficient service”, and establish technical processes A leading product industry chain with products as the backbone, which is traditional, innovative, advanced in concept and reasonable in industrial layout.
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