In this era of product quantification, goods in the field of mass consumption have become readily available. Although they provide convenience to life, with the continuous increase in the number of people with high requirements for quality life, they are no longer satisfied with these readily available things. There are more services tailored for you. As a very strong symbol of personality, everyone’s clothing needs such services.
High-level customization is the perfect combination of art and fashion, and is the high level of fashion. However, high-end customization is only available to a very small number of people, and the customization process is complicated, and it takes a long time from placing an order to wearing it.
Only by stepping down from the altar can Guerlain clothing customization meet the needs of the times.
From the perspective of the professional attire industry, clothing customization should also keep pace with the times. As long as modern high-tech means are fully utilized, personalization and high quality can be achieved without manual customization.
The password customization model takes advantage of the booming e-commerce and the increasingly personalized clothing consumption to carry out online customization.
On October 1, 2009, the website was launched two years ago and has been favored by celebrities who pursue quality.
There is strong experience and support in front of you
Guerlain’s professional clothing and sportswear business started. Over the past 16 years, it has accumulated a large number of processes, methods, talents, models, etc. in terms of clothing customization. Craftsmanship and experience, and even millions of measurements are stored in their database, until they invented the “password customization method” that makes the customization process complicated and convenient.
Huang Yuenan said, “We found that using about 3,000 sizes, more than 95% of men can customize clothing that fits them. In other words, these people only need to customize according to the size. There is no need for face-to-face measurement. Customers only need to choose a size using 3 common sizes, and these sizes can be accurate by the customer themselves. For example, to select a shirt size, you only need to provide height, collar circumference and net bust; choose For pants size, you only need to provide the waistband, pants length and net hip circumference.”
In order to allow customers to customize clothing that is 100% satisfactory, they also provide an unconditional return mechanism (after the customer customizes, within the rules (Can be returned unconditionally within the time limit), customers can experience it in this way until they get a completely satisfactory model. Using the “password customization method + unconditional return” mechanism, customers can achieve 100% satisfactory integration results.
The customization model of model men’s clothing is a modern clothing customization system that combines “a large number of clothing models + standardized models + industrialized assembly lines”. The password customization system uses CAD, CAM and databases Information technology and sophisticated sewing equipment are combined through the assembly line, thereby raising the requirements for individual skills in every link. Password customization can ensure the quality of clothing and make customization procedures more complicated.
Exquisite quality is a state pursued by brand-name men’s clothing. Model brand men’s clothing uses CAM electronic cutting equipment to replace manual cutting, and uses high-pressure shaping equipment for ironing. These high-pressure shaping and ironing equipment not only have molds, but also have high ironing pressure, making the products maintain their shape longer.
Stylish men’s clothing designers also go all over the world to purchase high-end fabrics and produce limited quantities of each fabric. This not only ensures the elegance of customized clothing, but also makes the customization process more complicated. The quality is more guaranteed and the cost of customization is lower, allowing more men to enjoy the fun of customization.
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